Choose a Small Business Idea to implement
You can’t be a jack of all trade in business. Trying to do multiple things and calling yourself a general contractor is not the way to go. Though there are multitudes of business opportunities, you only need one to succeed. The major factor is for you to determine where your passion lies and do what you enjoy doing as business. Of course that must be aligned with the changing reality in the industry you want to operate in. You should be out to serve others, not to please yourself! Money follows service, not pleasure.
Name Your Business
You need to give your business a name that projects the right image. The name should be such that will not only distinguish you from others, but such that is easy to remember. Avoid names that are too long or complicated to pronounce. Remember ‘word of mouth’ marketing is still about the most effective marketing strategy for any business. If your customer can’t remember your business name, something is wrong. If they find it difficult to pronounce it, because it is tongue twisting, then you have a problem.